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What we do
connect
LOCAL publishers with great technology to build audience
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TOWNLUXE
LAUNCHES
IN L.A.
 Bargain
Babe
Media has partnered with Serra Media and is using its
new TownLuxe platform to power the new Bargain Babe LA site.
It's a
destination for local bargain hunters to share deals and other shopping
insights with local shoppers in the Los Angeles area. Want to learn
more? TownLuxe
details
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We have experience
building award-winning interactive projects for news
sites, developing leading-edge technology for the world’s largest
software company and working with the top advertising agencies on rich
media campaigns.
We take that experience
and knowledge and apply it to our partners' needs, either supplying
them with technology we have already built or working with them to
build something to truly suit their needs.
NEWSGARDEN
Our first product is
called Newsgarden. It is a social news mapping platform that will help
you build community and create new markets online.
Who
gets
it?
We started with a test
version of Newsgarden at the Bellingham Herald,
a 23,000-circulation daily newspaper in Washington state. In its first
10 weeks, Newsgarden drew almost 5,000 unique visitors who viewed more
than 31,000 pages.
The Renton
Reporter launched Newsgarden with a
project called MyRenton.
Its sister publication, the Kent Reporter, followed
soon thereafter.
Previously, we launched
in Canada at three sites in the Okanagon Valley owned by Black Press:
the Kelowna Capital
News, Penticton
Western News and Vernon
Morning Star. The Union-Bulletin
in Walla Walla, Wash. also launched a version of Newsgarden in 2009 in
conjunction with an
ambitious redesign. The Reporter joins The Gazette,
which is using Newsgarden technology to
power Block Talk, a new initiative to build new communities and markets
in Eastern Iowa.
Newsgarden at
a glance
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Hyperlocal
news
builds hyperlocal audiences
Easily
integrate Newsgarden into any existing web site and watch it power
hyperlocal
coverage in a new way that will change the way your reporters – and
your readers – think about local news.
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For more information: contact@serramedia.com
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